Social Sector Communication in India: Concepts, Practices, and Case Studies

Social Sector Communication in India: Concepts, Practices, and Case Studies

Jaishri Jethwaney / Aug 07, 2020
Social Sector Communication in India Concepts Practices and Case Studies A first of its kind book on social sector communication in India that combines concepts with hands on skillsSocial sector communication helps address issues by influencing policy and can be used to br
  • Title: Social Sector Communication in India: Concepts, Practices, and Case Studies
  • Author: Jaishri Jethwaney
  • ISBN: 9789351508144
  • Page: 301
  • Format: Hardcover
  • A first of its kind book on social sector communication in India that combines concepts with hands on skillsSocial sector communication helps address issues by influencing policy and can be used to bring about desired behavioral change among the targeted public This book not only highlights the theoretical underpinnings, practice, and skill of social sector communicationA first of its kind book on social sector communication in India that combines concepts with hands on skillsSocial sector communication helps address issues by influencing policy and can be used to bring about desired behavioral change among the targeted public This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India, but also provides an understanding of various tools and strategies required in development communication encompassing social marketing, media advocacy, social mobilization, grassroots communication, and corporate social responsibility CSR With the aid of case studies, it offers tips on how to plan campaigns write a concept note, field report, and press release, and effectively use social media to achieve developmental program goals The book discusses the different perspectives of NGOs and program implementers, and helps in understanding the corporate NGO interface vis A vis CSR projects.
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      Posted by:Jaishri Jethwaney
      Published :2020-05-22T00:24:09+00:00

    About "Jaishri Jethwaney"

      • Jaishri Jethwaney

        Jaishri Jethwaney Is a well-known author, some of his books are a fascination for readers like in the Social Sector Communication in India: Concepts, Practices, and Case Studies book, this is one of the most wanted Jaishri Jethwaney author readers around the world.

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